New Super Soft Carpet Styles from Shaw, Stanton Carpet and Mohawk

Wednesday, May 9, 2018 10:00 AM

Do you love super soft carpet styles? Here are three new collections to share with you.

As a member of the Floors To Go Buying Group, we attend the yearly convention when we learn about new product introductions. The carpet styles that drew the most interest at our recent convention are the new super soft styles that are being introduced by Shaw, Mohawk, and Stanton.

Super Soft Carpet Styles from Shaw, Stanton Carpet and Mohawk

The Shaw Soft Bellera Collection 

Shaw has introduced Bellera, the first collection to feature its new Endurance high-performance fiber. It's geared to change the way consumers feel about carpet.

After extensive testing, Shaw assures that consumers and experts won’t be able to tell the difference between samples of Bellera carpet that are five years old and samples that are brand new.

All Bellera styles are also backed by Shaw’s No Surprises, Worry-free Warranty and boast stain resistance and waterproof protection, with the company’s patented R2X stain and soil treatment combined with its LifeGuard waterproof backing.

Bellera offers 13 new styles that collectively total 205 unique colors and feature solid textures, tonals, tweeds, loops and patterns.

Bellera-CarpetThe Shaw Soft Bellera Collection

Below you see Diamonds Are Forever.

Diamonds Are Forever from the Shaw Soft Bellera Collection Diamonds Forever is timelessly stylish and unbelievably durable. Sure to be a showstopper in your home, this classic diamond pattern is balanced, bold and available in an array of 16 beautiful colors with a strong balance of neutrals and accent color.

It's a great option if you want to experiment with shape and large-scale pattern to play up a traditional or even a boho chic or tribal design aesthetic. No matter how you style it, this is a carpet that begs to be noticed. The name Bellera means you can shop confidently: this high-performance carpet will look as amazing in five years as it does today. No worries. No surprises. Just beautiful, lasting carpet.

Below is a 48-second YouTube video featuring Bellera style Diamonds Are Forever.

>> Shop Shaw carpet on Floor Decor Design Center

Soft and Spectacular Stanton Carpet Tide Collection

The Stanton Carpet line is one of our favorite go-to lines for customers shopping for custom rugs.

These carpets also look stunning in wall-to-wall stair installations as you can see from the image below!

Gone are the days of consumers looking for their grandmother's oriental look rugs. Today's customer is looking for new styles and patterns and Stanton has hit the mark with numerous collections.

One of our favorite collections is the new Tides Collection featuring the style Ripple Water. The Tides collection offers a unique technique using a yarn with an accent of spectacular shine, as you can see in the image below.


The new Tides Collection featuring the style Ripple Water from Stanton Carpet

The closeup gives you a feel for how stunning this style is in color Ecru.

Closeup of Stanton Ripplewater ecru carpet>> Shop Stanton Carpet on Floor Decor Design Center 

Mohawk's softest carpet: SmartStrand Silk Reserve Collection

Mohawk has introduced its Smart Strand Silk Reserve Collection, its softest carpet ever designed for maximum durability.

Here are a few of the SmartStrand Silk Reserve products:

Mohawk's softest carpet: SmartStrand Silk Reserve Collection

Not only is SmartStrand Silk Reserve amazingly soft, it offers an array of the latest styles and colors designed to coordinate with today's home fashions.

These are timeless patterns influenced by Mediterranean architecture with complimentary whites, grays, and taupes.

SmartStrand Silk Reserve: timeless patterns influenced by Mediterranean architecture with complimentary whites, grays, and taupes

Mohawk also offers the ultimate in pet-friendly carpet with its exclusive All Pet Warranty against pet odors and accidents.

This two-minute video from Mohawk introduces you to SmartStrand Silk Reserve:  

Experience These Super Soft Carpet Styles Yourself

Truly, the best way to understand what makes these super soft carpet styles so perfect for your home is to come experience them for yourself. Feel them. Walk on them. See what makes them not only soft, but also durable.

When you are ready, we invite you to visit Floor Decor Design Center in Orange or in Middletown, Connecticut at the Galleria Design Center to feel them firsthand.

Or, contact us with your questions.

We look forward to helping you.

Thanks for reading.


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